News & Events

Gruppo D'Amico invests in the art and beauty of the territory. Maxi poster to support the restoration of the Monument to Salvo D'Acquisto.

Date of publication
15 January 2020

Milan, 15 January 2020 - D'Amico supports the project for the restoration of the monuments under the second municipality of Naples through the conservative restoration of the Monument to Salvo D'Acquisto. The monument is located in Piazza Carità, in the historic center of Naples. Posters will be placed right on the fences and scaffolding of the yard used for the restoration of the Monument itself.

The project is sponsored by the City of Naples and is supported by the UNESCO Programme and Historical City Enhancement and involves architects, restorers, universities and large specialized companies under the supervision of the architectural superintendence of Naples.

The protagonist of the poster on the restoration of the Monument to Salvo D'Acquisto is "The green that unites us" claim of the national poster campaign, visible in all the main Italian squares until the end of January. The claim was conceived with the aim of communicating the closeness of D'Amico towards the target: whatever its age, its preferences of taste and moment of consumption is the green D'Amico to unite it. Indeed, with its products D'Amico combines all tastes, from the most traditional to the most innovative.

In Naples, the poster campaign is also present in the area nearby the Tennis Club in Via Caracciolo, along the pedestrian and car passage between Piazza della Repubblica, Rotonda Diaz, Via Caracciolo and Viale Dhorn.

"Once again we decided to protect the Italian cultural artistic heritage, an important economic and tourist resource of our country" - says Sabato D'Amico, CEO of D'Amico group. "Our company has always been very close to the world of art, not only with the support of special initiatives but also with the realization of products related to art and design. This project is the confirmation of our closeness to the artistic universe, in all its forms, precisely because we firmly believe that only by preserving and enhancing the national artistic heritage, we can contribute to the growth and development of our territory".

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